Moreover, a nation’s cuisines are an integral part of destination branding, marking, and acting as factors in the destination’s distinctiveness. Thailand, France, and Italy are examples of countries that regard food as a critical resource. Principal resources are the core motivators in attracting visitors to a vacation spot-assets that support and strengthen the key motivating factors, although they may not serve as visitor-motivating factors. However, this explanation further requires a destination-specific analysis to explain whether the place’s food acts as a pivotal or a supporting supply.

Therefore, functional categorization of the role of food in tourism might make that role more decisive.Ĭuisines act as both a push and a pull factor of travel motivation, on the one hand, “pushing people away from their familiar foods and eating patterns and pulling them toward new and exciting foods”. The role of food in tourism ranges from a wide variety of food uses as sustenance, as marginal to the visitor experience, and as the main attraction and motivation for traveling. Food has become an evolving topic in the context of tourism and recreational activities and its flexible applicability as part of the community culture that tourists consume, the commercialization of commodities to express sustainable development, identity, and historical and ethnic characteristics goods services. However, specific issues require resolution to ensure that guest standards are fulfilled and even surpassed.

Thus, tourists and the tourism sector around the world share valuing cuisine. Food has played a leading role in tourism decision-making and experience, tourism goods, and lobbying campaigns, and it can act as a valuable tool for destination development. As a significant tourism resource, food is firmly related to tourism in several ways, in that food strengthens and is key to the visitor’s experience.

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